Brilliant secret that if others figure out, Helping Friends Career Network will explode with career inspiration and fun! Imagine if everyone were to have defined their value add so clearly that what you do best, shines visibly for all!
Corporate Branding Creates loyalty and trust!
At 3 years old my son Kyle could recognize the patterns- music, and variety of products as the Target Advertisements.. Why? Excellent Branding.. You have done a really great job if you don't even SHOW your company name until the end of the advertisement and showing a different mix of products, people think-- OHHH Target has that.
This is a topic that it is interesting and compelling. My husband works in one of those companies with a well known brand.. "With a name like ___, it's GOT to be good'. Branding is powerful, it creates a feeling of trust and relationship. Branding matters!
Who do you think of when I say:
- 'You can do it, we can help'
- 'Where do you want to go today?'
- 'Breakfast of Champions'
Personal Branding Creates distinction and value!
So if corporations spend thousands of dollars per campaign to create a memorable brand, what can an individual do to create a personal brand?
PersonalBrandingBlog.com, an award winning recruiting blogs which shares fantastic content for professional branding, interesting stories, and real life examples of how people are creating personal branding, that distinguishes them and at the same time, providing a concreate example for emulating other personal brand leaders!!
Learn from someone DOING what you aspire to do!
If you want to see how personal branding is done, check out Dan Schawbel's profile to see what he has done to offer his credibility, his expertise, and his skills uniquely in a web 2.0 community.
In this pitch, he presents the benefits of personal branding for career professionals.
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